As musician Liyv's creative direction partner, I worked with her to build a visual world around her brightly chaotic debut album Apoptosis.

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  These kinds of projects are a great opportunity to try new mediums, approaches, and ideas. We have worked together on digital experience, music videos, photography, and music.
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  Liyv is independent so budgets are very limited and we have finance and create everything ourselves.

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  Working with a creative partner is really challenging and rewarding. It's a great opportunity to practice letting go of your ego in service of an idea.
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  It’s really nice to have a brief from clients and problems to solve. Open-ended projects are super rewarding but you’re always second-guessing yourself.